So even if the content is flagged by the filter, human moderators might not be able to keep up.” “These moderators are often given seconds to decide if content is rule-breaking, and from the Foopah examples I’ve seen, it’s taken me minutes to actually spot. “This is yet another instance where a content moderation system is pitted against an entrepreneurial younger audience base,” said Liam McLoughlin, a lecturer at the University of Liverpool studying content moderation. “Yes, they are real,” she said, when asked if her videos showed her flashing her breasts.) (Andrews copped to actually getting naked. Some participating in the Foopah trend are quite clearly using their elbow or thumb in place of a breast or nipple appearing around the door. TikTok moderates content by first running videos through an automated system that uses computer vision to see if they might contain any content that infringes on its guidelines, which “do not allow nudity, pornography, or sexually explicit content on our platform.” Anything that is deemed suspicious is then looked at by a human moderator, but moderators are expected to look at a thousand videos in a single shift, meaning they cannot examine in detail a video’s contents.Īnd besides, Andrews said, there’s no way of knowing for sure that the people in the videos are actually flashing. “I've gotten more traffic in the past couple of days just from doing these new TikToks versus the regular trends,” she said. She quickly produced a handful of videos, which have driven traffic to her OnlyFans. Andrews came across the challenge when tipped to its existence by her TikTok manager. It’s viral gold, combining sex and the sense of getting one over on a giant tech platform with an easily replicable conceit. (BuzzFeed News will not be linking to or embedding any videos besides Andrews's, as we cannot guarantee all users taking part in the challenge are of legal age.) Even today, upon opening the app, BuzzFeed News encountered Foopah challenge videos in four of the first five videos it saw. Users encountering such content have been posting videos of their own mocking the ubiquity of boobs on their For You feeds.īuzzFeed News managed to find more than 20 Foopah challenge videos within an hour of being on the platform, only to be shown more on the For You page because of that engagement. Others show nudity in the reflection of faucets or mirrors. Some are close-up shots of someone's face, with an object in the foreground on the edge of the screen that appears to be their nipple. The videos include ones in which people flash the camera from a distance, partly obscured by a door, or peek a nipple around a corner. It’s all part of a trend called the Foopah challenge, named after the now-suspended account that initiated the flashing videos. Over the last week and a half, TikTok users have been bombarded with videos in which users expose their breasts using a variety of blink-and-you’ll-miss-it techniques that manage to get around the platform’s content moderation systems. She adjusts the strap of her top and comes into the light, fully clothed.Īnd that’s just the beginning of this sort of content on TikTok.
For a split second, you can see what looks like the side profile of Andrews’s breast - though it’s difficult to discern because of the lighting. In the background, on the edge of the bath, is a collection of sex toys.
Bella Hadid has experimented with the peekaboo style many times before, as has Dua Lipa Hailey Bieber even wore a whale tail dress on the Met Gala red carpet in 2019, so this throwback trend has staying power even for the most formal occasions.In a TikTok video that’s been viewed by some 2 million people in the last 24 hours, Texas content creator Amy Andrews is standing in the shadow of her bathroom doorway. Teen Vogue continued, “The exposed thong trend has been a fave of celebs for a few years, given the resurgence of all things ‘90s and Y2K. If you zoom in, you'll see it's not actually underwear, it but it definitely looks like it!”
Peekaboo back dress series#
At first glance, it looked like a classic little black slip dress, but when she turned around, a series of straps at her lower back created the illusion of an exposed thong. In a throwback to 90s style that has become en vogue of late with celebrities, pop star and tour headliner Doja Cat turned heads with an elegant gown that looks like it's also showcasing an exposed thong… but there's a catch.Īs Teen Vogue, who captured the photos on the red carpet, explains, Doja Cat “donned a low-cut black V-neck gown with delicate spaghetti straps and a train for the event. Sisqó certainly would have approved of the dress Doja Cat wore to the red carpet of the Victoria's Secret World Tour 2023 in New York City on Wednesday night.
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